Backlink Prices in India: Guest Post Costs Explained

Guest posts with a link on sites in India in the LinkResellers catalog start at €12 for an article with a link. For agencies comparing backlink prices in India, that €12 entry point is the key figure, while the catalog lists over 8,600 sites in India. That starting point is useful for budgeting, but the real cost depends on the site you choose: its DR, audience, language, link type and topic.

What backlink prices in India cover

A guest post with a link is not a single product. A placement includes an article with a link, and the starting price can vary by DR band. The data set used here is dated October 20, 2026. The lowest starting price is €12, and it appears in DR 0-19, DR 20-39 and DR 40-59. Higher DR bands can start higher: DR 60-79 from €13 and DR 80-100 from €17. Do not treat DR as the only signal. A site with a lower DR can be a better fit for a local campaign if its audience, language and topic match the client. Over 850 sites are Featured, where the site owner deals directly with LinkResellers and the client does nothing different.

The table above is the quickest way to see the shape of the catalog. There are over 2,300 sites in DR 0-19 from €12, over 2,700 sites in DR 20-39 from €12, over 1,900 sites in DR 40-59 from €12, over 750 sites in DR 60-79 from €13, and over 200 sites in DR 80-100 from €17. The DR band with the most sites is DR 20-39. That makes the middle band a practical starting point for many agency briefs, but it is not a rule. The brief should decide the band, not the other way around.

The price drivers an agency should check

The first driver is DR. The figures above show that DR bands affect the starting price, especially at DR 60-79 and DR 80-100. The second driver is audience country. A site can look strong on paper but serve readers outside the client's market. Ask what country the audience is in, and check that it matches the campaign. The third driver is language. In the India data, 95% of sites are in English and 3% are in Hindi. If the client needs Hindi, filter for it; if the campaign is English-first, do not assume every Indian site is the same.

The fourth driver is link type. Of the sites that state the link type, 99% say it is dofollow. That figure is useful, but it does not mean every site is identical. Check the link type on the specific site you shortlist, and confirm that it fits the client's plan. The fifth driver is topic. A casino post is not the same as a finance post or a SaaS post. Over 2,100 sites accept casino content, from €17. If casino is relevant, check the applicable local regulation for the client before ordering, and keep the topic match tight.

The sixth driver is the domain. Sites on the country domain .in are 19% of the catalog. A .in domain can be a good fit for an India-focused campaign, but it is not required. The seventh driver is turnaround. The catalog shows turnaround for every site, so use it when you plan deadlines. Do not promise a client a date until you have checked the site's listed turnaround.

How to decide which site to buy

Start with the client's outcome. If the goal is local relevance, prioritise audience country, language and topic before DR. If the goal is a broader authority signal, use DR as one filter, but still check the audience and topic. A simple shortlist can look like this:

• DR band: choose the band that fits the budget, not the highest DR by default.
• Audience country: confirm the site serves the client's target market.
• Language: match English, Hindi or another language to the brief.
• Link type: check that the link is dofollow if that is what the client expects.
• Topic: avoid a clear mismatch between the article and the site's usual subject.
• Turnaround: check the listed turnaround before you commit to a client deadline.

A useful decision rule is to score each site on fit first and price second. Two sites can both start from €12, but one may be a much better match for the client's audience. Also check whether the site accepts the content category you need. The catalog has over 2,100 sites that accept casino content, from €17. If the client operates in a regulated category, confirm the local rules that apply to them before you place the order.

Mistakes to avoid

A common mistake is buying on DR alone. A high-DR site with the wrong audience or language can waste the budget. Another mistake is ignoring the link type. If the client expects a dofollow link, verify it on the site you choose; the 99% figure applies only to sites that state the link type. A third mistake is treating the starting price as the final price for every site. The starting figures above are exactly that: starting points; build the budget around the site you actually shortlist. A fourth mistake is failing to check the topic. A generic article on a specialist site can look out of place, and a casino post on a site without the right audience is unlikely to help.

It is also easy to over-order. If the agency has ten client campaigns, match each one to a small set of sites rather than sending the same list to every client. Check the site's language and audience country, then confirm the link type and turnaround. Keep a record of what you checked so the next campaign is faster.

Practical buying notes

Every site in the LinkResellers catalog has a public price shown before ordering, with no quotes or haggling; you pay once the site confirms the placement, by PayPal, bank transfer or USDT; the link is permanent for 12 months in writing and is monitored, with an equivalent site or a refund of the remaining months if it is removed early; and you can sign in with a 6-digit code by email to see the full catalog, with the price, DR, language and turnaround of every site. If a site you want is missing, LinkResellers can ask the site for its price. Review the sites on LinkResellers and match them to your brief.